Techniques

There’s no shortage of social media tools – from Pinterest to Foursquare, Google+ to Facebook – and there’s lots of inspiration on this site from others who have used them effectively. This section has some more information about how you can use these tools – and the techniques for digital engagement that go alongside them – effectively.

Creating Highway Code animations — DVSA

A great behind-the-scenes blog post from two content designers at DVSA, describing their thought process and results from trialling two … Read more » – Creating Highway Code animations — DVSA

Guide to running a Twitter Q&A in the public sector

In this guide, Alex Talbott – one of the founders of the successful weekly #nhssm Twitter chat – shares some … Read more » – Guide to running a Twitter Q&A in the public sector

Twitter toolkit

Useful set of guides and links from the digital team at the Foreign & Commonwealth Office covering tools and techniques … Read more » – Twitter toolkit

I’m a Civil Servant: Should I Post This Update?

A slightly silly ‘infographic’ style flowchart with a serious point – what are the red lines for public servants to … Read more » – I’m a Civil Servant: Should I Post This Update?

10 rules of thumb for a tweeting MP

Grant Shapps, a minister at the Department for Communities and Local Government, wrote a useful politician-to-politician guide on using Twitter … Read more » – 10 rules of thumb for a tweeting MP

A Twitter guide for senior local government officers

Forward thinking local government LGC magazine editor Emma Maier thought it was a good idea to produce a Twitter guide … Read more » – A Twitter guide for senior local government officers

What makes an effective tweet: research

Billions of tweets are sent every day. Is it all Stephen Fry talking about his breakfast? This London School of … Read more » – What makes an effective tweet: research

Digital Diplomacy

Comprehensive guide to the Foreign and Commonwealth Office’s use of social media including policies, guidance and descriptive information on channels … Read more » – Digital Diplomacy

Twitter Q&As by Digital Diplomacy on Prezi

The FCO Digital Diplomacy team created a short presentation of advice on how to plan for a Twitter Q&A with … Read more » – Twitter Q&As by Digital Diplomacy on Prezi

Getting started with Twitter

This simple briefing – written a few years ago by @ereuben – was designed to help a senior manager or … Read more » – Getting started with Twitter

Twitter: A Quick Start Guide for People In and Around Government

Some downloads stand the test of time. This Learning Pool guide does just that and sets out in basic terms … Read more » – Twitter: A Quick Start Guide for People In and Around Government

How bloggers and police countered riot rumours in Wolverhampton

When the riots struck panic and rumour kicked in. While some called for the internet to be shut down others … Read more » – How bloggers and police countered riot rumours in Wolverhampton

Coventry: reaping the rewards of Twitter engagement

Guardian report on Coventry City Council’s use of Twitter to engage online and the practical benefits it has brought for … Read more » – Coventry: reaping the rewards of Twitter engagement