Techniques

There’s no shortage of social media tools – from Pinterest to Foursquare, Google+ to Facebook – and there’s lots of inspiration on this site from others who have used them effectively. This section has some more information about how you can use these tools – and the techniques for digital engagement that go alongside them – effectively.

Creating Highway Code animations — DVSA

A great behind-the-scenes blog post from two content designers at DVSA, describing their thought process and results from trialling two … Read more » – Creating Highway Code animations — DVSA

Blogging 101: UKTI guide for new bloggers

UK Trade & Investment runs a group blog showcasing the work of their people around the world. As part of … Read more » – Blogging 101: UKTI guide for new bloggers

How to get started blogging: Kate Hughes

A great blog post by Kate Hughes, who works in social housing, full of practical tips about how and why … Read more » – How to get started blogging: Kate Hughes

How bloggers and police countered riot rumours in Wolverhampton

When the riots struck panic and rumour kicked in. While some called for the internet to be shut down others … Read more » – How bloggers and police countered riot rumours in Wolverhampton

22 Ways to Create Compelling Content When You Don’t Have a Clue

This tidy infographic sets out some good ideas on how to generate content for a blog. Aimed at the private … Read more » – 22 Ways to Create Compelling Content When You Don’t Have a Clue

Blog readership: Build and maintain an audience

Blogging can be hard work. But the rewards are there. How do you build a blog that generates interest? While … Read more » – Blog readership: Build and maintain an audience

Citizensheep – Manage your online reputation

How an organisation responds to online criticism is critical. This post and flowchart has stood the test of time and … Read more » – Citizensheep – Manage your online reputation

LSE Public Policy blog – Why blog?

Interview with Patrick Dunleavy and Chris Gilson of the LSE Public Policy department on the value of blogging to their … Read more » – LSE Public Policy blog – Why blog?