Techniques

There’s no shortage of social media tools – from Pinterest to Foursquare, Google+ to Facebook – and there’s lots of inspiration on this site from others who have used them effectively. This section has some more information about how you can use these tools – and the techniques for digital engagement that go alongside them – effectively.

Increasing video views

YouTube and Vimeo are great. But how often is tumbleweed blowing across that channel? This blog and case study from … Read more » – Increasing video views

Made of String » Coventry City Council’s use of Facebook

Coventry City Council has carved out a fine reputation for using Facebook. Ally Hook, who created it, sets out her … Read more » – Made of String » Coventry City Council’s use of Facebook

Elections 2009: a post in two parts

This landmark post from Derbyshire County Council’s Sarah Lay has not dated. Setting out how she used the web and … Read more » – Elections 2009: a post in two parts