Research

In: Examples

Talk London

An interesting mix of social media community space, blog, and opinion research panel, this site aims to get Londoners talking … Read more » – Talk London

In: Strategies

Profiling data on social network users: The Wall Blog

Robust UK market research figures from Ipsos MORI on the profile of users of the main social networks, from January … Read more » – Profiling data on social network users: The Wall Blog

In: Questions

Estimating social media use within a geographic area

Mark Braggins asks: “I am trying to determine the level of social media use at a local level . I’m … Read more » – Estimating social media use within a geographic area

In: Techniques

What makes an effective tweet: research

Billions of tweets are sent every day. Is it all Stephen Fry talking about his breakfast? This London School of … Read more » – What makes an effective tweet: research

In: Strategies

Is there anybody out there?

Creating a digital strategy is vital. But actually, how do we know people want us to have one? This blog … Read more » – Is there anybody out there?

In: Techniques

The ultimate guide to Facebook fan engagement

US research based on engagement experiences from top 100 retailers. This guide contains transferable information covering topics such as the … Read more » – The ultimate guide to Facebook fan engagement

In: Strategies

Michele Ide-Smith: Digital engagement framework for local government

Michele Ide-Smith examines digital engagement from an academic standpoint as applied to local government organisations. I’ve been doing a bit … Read more » – Michele Ide-Smith: Digital engagement framework for local government