Academic

In: Techniques

What makes an effective tweet: research

Billions of tweets are sent every day. Is it all Stephen Fry talking about his breakfast? This London School of … Read more » – What makes an effective tweet: research

In: Strategies

Designing social media policy for government

Practical guide from the University at Albany’s Center for Technology in Government. This article outline the basis for designing a … Read more » – Designing social media policy for government

In: Strategies, Techniques

Blog readership: Build and maintain an audience

Blogging can be hard work. But the rewards are there. How do you build a blog that generates interest? While … Read more » – Blog readership: Build and maintain an audience

In: Techniques

LSE Public Policy blog – Why blog?

Interview with Patrick Dunleavy and Chris Gilson of the LSE Public Policy department on the value of blogging to their … Read more » – LSE Public Policy blog – Why blog?